CCMA Sponsor Event

CCMA Sponsor Breakfast Briefing - Impetus - Every Interaction Counts: Finding Actionable Signals in a Sea of Unstructured Customer Data.

Most contact centres sample a fraction of interactions and hope they're representative, or use QA tools and systems to coach for better performance.  Your customers are telling you exactly what they think not just on the phone, but across social media, review sites and community channels. And regulators are asking harder questions about vulnerability detection, conduct risk and customer outcomes not across a sample, but across everything. Join us for a practical session on how AI is changing what's possible, and how you can bring your call listening to a whole new level when it comes to understanding what's really happening across your customer interactions.