November 28th 2018
Bank of Ireland, Montrose Branch, Donnybrook, Dublin 4.
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For Business leaders, managers and cross functional teams involved in Customer Experience strategy & design.
Customer journey mapping and experience design are among the most powerful tools customer-centric organisations have for innovating and offering differentiated experiences and driving cross-functional alignment and action. Through engaging with peers and expert coaches, participants will gain first- hand knowledge of an emerging, human-centred approach to customer experience design: from the customer’s point of view.
This interactive workshop will include:-
- Hands-on experience of mapping customer journeys.
- Use of maps to diagnose customer experience issues and identify opportunities.
- Designing experiences that meet your customer expectations and deliver business value.
The agenda is as follows:
|12.30 p.m.||Registration & Light lunch.|
|1.00 p.m.||Journey Mapping: what is a map, why it is a valuable, refreshing approach.|
|1.45 p.m.||Hands-on Mapping Customer Journeys.|
|3.30 p.m.||Analysing map results: identify key moments that matter (positive and negative) in the journey, to identify areas of opportunity and challenges.|
|4.00 p.m.||Summary & Close.|
What participants will learn:
The most powerful tool for customer-centred strategy, and how to introduce journey mapping into your organisation for immediate action.
Reserve a Place at This Event
Unfortunately this event is now fully booked. Please contact Dorothy at 087-2256055 if you would like any further information.